Who is eileen fisher
The sisterhood translates, financially, to profit sharing and employee part-ownership, aspects of the company that, I told her, are nearly socialist—another millennial appeal. She seemed intrigued. I think, through business, we have a huge opportunity to share profits and not just give the money to the people at the top. She has been open about her belief in the powers of therapy. So, if not a lifestyle brand, what will bring the youth to the church of Eileen?
Over the years, we evolved, and added a lot of different things. And we can appeal to the next generation around the essence of who we are, and around our sustainability work. You can see this ethos emulated now in cheaper, digital-born brands like Everlane, and Cuyana, which also foreground transparency.
It becomes about who you are. Fisher believes young people will demand more and more that what they buy is sustainably made. I wanted to make it simple for me and for others.
I think that young people want it simple again. I had been nervous to pose one question to her: Is it enough? How can Eileen Fisher help fix an entire planet of wasteful and exploited people? When so much of how we live our lives is centered around buying things, how do we make a sea change that fundamentally alters how we consider stuff?
Getting fully circular is one thing; the company has amended its Vision, a set of 20 goals across eight social and environmental priority areas, to allow that some will be achieved in , or even Scaling circular practices would be superhuman. Eileen might not be radical: Her sushi chef, for one thing, is not the greenest amenity, nor is the fact that she drives the few minutes between Irvington company sites. Although, Green New Deal, come on. She has an admirable amount of faith in young people, and will happily dress us for the barricades.
Design continues to drive our business. I believe that good design is the result of paying attention to what women want and need. From the beginning, I've set out to make clothes you don't have to think too much about.
I hope wearing them gives you a sense of comfort and confidence. It comes alive on your body. It makes you move differently.
She has gone to China and to meetings of the Clinton Global Initiative. In the studio, she spoke of another influence on her design that had almost the significance of the Japanese one: her Catholic-school uniform. The school experience itself had been less edifying. It was always risky to speak at school. There was yelling. They would humiliate you and embarrass you. Eileen asked if I would like to drop in on the meeting downstairs. In the lunchroom, the long table had been pushed against a wall, and ten or twelve women wearing Eileen Fisher clothes were sitting on chairs arranged in a circle.
They spoke in the same coded language that Eileen and Old fell into when they talked about the company. What were they talking about? The meeting ended when an elegant older woman held up two bronze bells connected by a cord and rang them. Then an object, a sort of gilded gourd, was passed from hand to hand.
Each woman said something as she received it. The book proposes that organizations conduct their business in circles. You sit around in a circle. This eliminates hierarchies. Everyone is equal. Back upstairs, I asked two questions I had been somewhat nervously planning to ask.
The first—yes, you guessed it—was about the cat. In the weeks between my visits to Irvington, there had been a spell of exceptionally icy, windy weather, and I had thought of him miserably huddled under the house in the low temperatures.
Had she relented and let him in? No, there had been no reason to do so. It was painful. Every time it would snow or rain I would feel terrible. One freezing-cold day, I thought, Oh, my poor cat, and picked him up. On another freezing day, I let him into a stone entryway. I thought I would just let him be there, and he kind of walked around a bit and then he stood by the door so that I would let him back out.
I asked my second question: Why were Old and Rowe present during my interviews with Eileen? I found myself babbling about the ethical dilemmas of journalism, about the risk subjects take when they let journalists into their houses and the pangs journalists feel when they write their betraying narratives, and saw Eileen and her colleagues looking at me—as I had looked at them when they talked about their company—as if I were saying something weird.
We were in different businesses with different vocabularies. I turned to Eileen. At the celebration, Eileen was waiting for me at the door in an especially fetching outfit of black harem pants, boots, a charcoal-gray cardigan over a gray asymmetrical top, and a light-gray scarf. The store was full of people, some sifting through racks of clothes or waiting in line for a dressing room and others conversing, with glasses of champagne in their hands.
It was a nice occasion. Eileen made a gracious speech of greeting and introduced a dance performance by students and teachers from a local dance studio. After the performance, people came up to tell her how much they loved her clothes and admired her. A woman with a cane who said she had just turned eighty-five was among them. She was wearing Eileen Fisher clothes from another time, which suited her well—an unobtrusive outfit of slacks, shell top, and jacket of an easy fit.
It occurred to me that Eileen looks better in her clothes than anyone else. What she selects from her little closet and puts on for the day is a work of design itself. In Manhattan, there are small enclaves where almost every woman looks chic—Madison Avenue in the Seventies and Eighties, for example.
Almost everywhere else, if you walk along the street and look at what women are wearing, you have to laugh at the disparity between the effort that goes into shopping for clothes and the effect this effort achieves. During the dance performance, Eileen pointed out an attractive bearded man standing across the room. What is it about? Without her I would be a totally different person.
You go through all this stuff and let it go. Eileen left the Catholic Church during college, and now attends weekly meetings of the Westchester Buddhist Center the meetings are held at her offices in Irvington. Four years ago, she went on a weeklong meditation retreat in Colorado with her children, now twenty and twenty-four. Maybe because I grew up the way I did. I like what I like. I travel a little bit. But I had to be talked into travelling first class.
I just see myself as ordinary, one of the group. Otto Scharmer's Presencing Institute. Instead of framing prosperity in terms of the GDP, the GNH Lab looks at such things as health, education, ecological resilience and psychological well-being.
To me, this kind of holistic vision is a huge and vital shift. It is about rethinking what it means to live in a world with finite resources, as individuals and as businesses. When I give talks, I often say that business can, indeed, change the world. There's much more to do.
And I believe we can do it.
0コメント